星杰设计私宅定制全案标准手册
SINGO Design Standards Manual
行业类型：专业服务
专业服务
建筑与设计
实践类型：
内容策略研究
内容策略研究
内容编辑
编辑与书籍设计
SECTOR:Professional Services
Professional Services
Architecture & Design
PRACTICE AREA:
Content Strategy
Content Strategy
Content Editing
Editorial and Book Design
Pocca 受到星杰设计的委托，为其编辑和设计一本面对大众的，尤其是便于正在寻求家装团队的业主们阅读和理解的全案设计标准和流程指南的工具书《别墅生活·从星杰开始——私宅定制全案标准》。
作为一本具有科普意味的公司业务宣传手册，星杰团队和我们均希望将尽量消解这本读物的广告属性，更强调有专业内容的阅读性和便于检索的工具性。于是，通过深入浅出的方式，我们帮助星杰团队一起重新梳理和编辑了其全流程的说明和呈现的逻辑和文字内容，并一改宣传手册的传统感受，以对待一本轻巧且专业性的独立出版物的方式，完成了对版面和装帧的设计。
Pocca was commissioned by SINGO Design to edit and design a guidebook intended for the general public, especially for homeowners seeking interior design and decoration teams. This manual, titled "Villa Life · Start From SINGO – The standard of whole case design for private house," outlines the entire design standards and process that SINGO Design presents tp their customers.
As an educational promotional manual of the company's services, both the SINGO Design team and we aimed to minimize the advertisement nature of this publication, emphasizing instead its readability as a source of professional content and its functionality as an easy-to-reference tool book. Therefore, in a straightforward and accessible manner, we assisted the SINGO Design team in reorganizing and editing the logical flow and textual content of their comprehensive process explanations. We transformed the traditional perception of a promotional brochure, approaching it as a light yet professional independent publication, completing the design of the layout and binding.
As an educational promotional manual of the company's services, both the SINGO Design team and we aimed to minimize the advertisement nature of this publication, emphasizing instead its readability as a source of professional content and its functionality as an easy-to-reference tool book. Therefore, in a straightforward and accessible manner, we assisted the SINGO Design team in reorganizing and editing the logical flow and textual content of their comprehensive process explanations. We transformed the traditional perception of a promotional brochure, approaching it as a light yet professional independent publication, completing the design of the layout and binding.
