《白南准，炽烈的艺术人生》是由著名韩国艺术史学者、策展人李龙雨教授所著，该书最初于 2000 年由韩国热音社发行，此次中文版经过全新的编辑和修正第二次出版。Pocca 从 2024 年夏天起参与到该书的书籍与编辑设计工作中，延续韩文版书籍开本，并以全新的装帧和版面设计呈现给中文读者们。

从“媒介”到“物件”

白南准不仅是视频艺术的鼻祖，更是一位预言了数码时代的“电子先知”。在设计过程中，我们思考如何将白南准那具有颠覆性的双向交流（Two-way Communication）和人性化技术（Humanized Technology）理念转化为纸本语言。

色彩实验：
我们选用了极具“屏幕属性”的高饱和荧光绿作为全书的核心色。这种色彩在大自然中罕见，却广泛存在于早期的显示器界面与现代数码视窗中。我们将书籍整体“包裹”在荧光绿之下，使其超越传统传记的形态，变身为一个致敬白南准视频艺术的“纸本延伸物件”。

版式重构：
延续了韩文原版的开本，但在中文版面设计上进行了更具节奏感的现代处理。通过对白南准第一手珍贵影像、激浪派（Fluxus）文献的编排，强调阅读过程中的交互感，呼应他那充满自由与想象力的“反美学”精神。

本书不仅仅是一本学术理论集，更是一部充满温度的“美学对话”。李龙雨教授通过娓娓道来的叙述，记录了白南准与诸多传奇人物的邂逅，以及他如何利用电视、光缆、卫星等媒介，将视频技术从“单向填鸭”改造为“双向民主”的过程。在技术至上主义盛行的今天，这本书通过设计与文字的合力，重新向读者展示了白南准如何将尖端技术定义为“画笔”，并引导艺术走向社会交流与生态领域深处。中文版的问世，填补了国内在该研究领域的空白。

From "Medium" to "Object"

Nam June Paik was not only the progenitor of video art but also a "digital prophet" who foresaw the dawn of the cybernetic age. Throughout the design process, we explored how to translate Paik’s subversive concepts of Two-way Communication and Humanized Technology into a tangible, paper-based language.

Color Experiment:

We selected a highly saturated fluorescent green—a color with a distinct "screen attribute"—as the core visual identity. Rare in the natural world, this hue was ubiquitous in early monitor interfaces and remains a staple of modern digital windows. By "wrapping" the entire book in this neon glow, we transcended the form of a traditional biography, transforming it into a physical extension of Paik’s video art.

Layout Reconstruction:

While maintaining the original Korean dimensions, the interior layout was reimagined with a modern, rhythmic sensibility. By meticulously arranging Paik’s first-hand archival imagery and Fluxus documents, we emphasized a sense of interactivity that echoes his free-spirited, imaginative "anti-aesthetic" philosophy.

This book is far more than a collection of academic theories; it is a profound and warm "aesthetic dialogue." Through Professor Lee Yong-woo’s intimate narrative, the book chronicles Paik’s encounters with legendary figures and his journey of repurposing television, fiber optics, and satellites to transform video technology from "one-way feeding" into "two-way democracy." In an era dominated by technological determinism, this book—through the synergy of design and text—reintroduces Nam June Paik as an artist who defined cutting-edge technology as a "paintbrush." It highlights his role in guiding art toward social exchange and ecological depths. The release of this Chinese edition fills a significant void in domestic research on this avant-garde master.