Happy Women
行业类型：
文化艺术
实践类型：
展览设计
SECTOR:
Arts & Culture
PRACTICE AREA:
Exhibition Design
受到展览承办机构 Meta Media 的委托，Pocca 为由 Chopard 与 InStyle 联名在上海 Ziwu 志屋举办的 Happy Women 摄影展进行了展览设计。展览挑选了来自不同领域的女性佩戴 Chopard 的不同系列与款式的手表，展现不同状态与职业语境下的女性的快乐与自信。由此，我们将象征指针的概念通过“T”字型的线条作为视觉线索贯穿展览空间，成为文字与图片在展览空间中遵守的基础网格，理性中又流淌着感性的愉悦，也将展览的主角交给摄影本身。
Commissioned by Meta Media, the exhibition organizer, Pocca created the exhibition design for the Happy Women photo exhibition co-organized by Chopard and InStyle at Ziwu in Shanghai. Women from different fields were selected to wear Chopard watches from different collections and styles, showing the happiness and confidence of women in different states and professional contexts. The concept of the symbolic hands was used as a visual cue through the exhibition space through the “T” line, which became the basic grid for the text and photos to follow in the exhibition space, with a rational but sensual pleasure, and the main character of the exhibition was given to photography itself.
